Media Purchasing
You have your marketing plan and know the media channels where your firm needs to be. Now it’s time to actually book the positions. Your firm does not want to pay rack rates and top-tier prices to get into those leadings spots. There are so many publishers, aggregators, and deadlines – it’s difficult to keep track of it, and your firm can quickly wind up overspending on your media purchases.
Let Firm Forward take it from here. We have relationships with legal media conglomerates the world over (that’s right – most are in the UK). We can create a media purchasing program to take the chaos out of the buying process and negotiate the best rates and positions for your firm to get the exposure it needs in front of the audience that matters.
All of our media investment services for law firms include a review of the data and analytics to help determine your ROI. Whether it’s advertisements, thought leadership with editorial positions, or sponsorships of events – even the virtual ones, like podcasts, Firm Forward has the knowledge and leverage to make your media purchasing experience a success.
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